PR & influencer relations for Dulux
For over 80 years, as NZ’s most innovative and trusted paint brand, Dulux has been helping protect, maintain and enhance the places where Kiwis live, work and play.
Not only are the Dulux team experts on interior and exterior glow-ups, seasonal colour trends and technical advice, the company provides more eco-conscious and sustainable products for the wellbeing of Aotearoa, and is deeply committed to its long-standing community partnerships, including the Department of Conservation, Surf Lifesaving NZ and Pet Refuge.
As Dulux’s retained agency, we manage the brand’s PR and influencer relations, supporting the iconic company to tell interesting and not your usual stories of how they improve the beauty and durability of infrastructure New Zealanders see every day.
“The Undertow team are smart, creative, responsive, and above all easy to work with. We really value the passion, energy, and fresh ideas they’ve bought to the business since we started working with them. Jess and the team have more than exceeded our expectations in terms of PR results, campaign objectives and events they’ve delivered for Dulux.”
