Our specialist FMCG & food PR team works with some of the biggest supermarket and consumer brands in New Zealand.
Woolworths, Proper Crisps, Pic’s, Cathedral Cove, Burger Fuel, Cadbury, BelVita, Natural Confectionery Company, Bialetti coffee presses and many other familiar names use us to build brand momentum and aid sales for their products and services.
NZ FMCG & food PR
Industry
How Undertow Media can deliver sales for your FMCG & food business:
Provide access to a deep database of media and influencers to get the right audiences talking up your brand and products across all manner of media and social channels
Devise strategic ‘moments’, stunts and other news plays that celebrate NPD, charity alignments, campaigns and other reasons to choose your brand over the competitor
Connect you with chefs, complementary brands and celebrities that will halo out your brand proposition to their trusting audiences
Deliver beautiful on-demand content to fill your social feeds with local relevance and provide reasons to follow, buy and engage
Ensure funneled messaging and copy is on point across the brand experience - from instore to online & social
Introduce you to like-minded brands and businesses to complement your long-term goals and build out your target customer sets
Deliver sampling experiences beyond an apron and tongs to convince consumers why they should place your brand proudly in their home
“The team at Undertow live and breathe what it means to be a world-leading PR agency in New Zealand. Their professional, yet energetic and understanding approach makes working alongside them an absolute dream. We have been blown away with the coverage and campaign success they deliver time after time, leaving us on the edge of our seats wondering what’s next when we brief them on the latest happenings at Pic’s.”
